A Alternative
Feature Comparison
Sendspark vs Loom
Looking for a Loom alternative that converts leads and customers? A tool specifically made to generate revenue and close deals? We understand. That’s why we made Sendspark; the perfect solution for your needs. Before we tell you about ourselves, let’s see how the two tools stack up feature-for-feature.
Video Production
Produce remarkable videos with Sendspark
Sendspark gives you powerful tools to impress prospects and customers. The first is our powerful AI video script generator. This tool gives you effective scripts that improve relationships and boost conversions. Make the perfect pitch, presentation, or response - each and every time.
Next up, we’ve got camera effects. One click and Sendspark automatically enhances your appearance so you look your best. Background looking messy? One more click blurs or replaces it with a background of choice. Want to emphasize what you’re saying? Use spotlight mode to expand your webcam shot during screencast recordings. All tools are easy to access using shortcuts so you can hide your toolbar during important videos. 
Loom enhances your appearance and changes your background too. What it lacks is Sendspark’s spotlight mode. You can put your video bubble center-screen and make it bigger, but only by clicking and dragging it. This manual process can cost you precious seconds when you need to record and send out videos ASAP. Sendspark's spotlight mode does all that for you with a single click!
Also, Loom lacks an AI script generator. You'll have to write your script yourself. This takes time, especially when you’re pressed for time and want to create a video fast. With Sendspark's AI script generator, you can have a script ready to use within seconds!
In terms of video quality, Sendspark leads the pack because it's tailor-made for sales and marketing teams. It helps you create better videos to strengthen customer relationships and drive conversions. Let’s look at other ways Sendspark can help you convert and foster stronger connections.
Conversions
Hook and book customers with Sendspark
Viewers respond to 90% of the video messages they watch. You just have to make sure they watch them. This is where Sendspark comes in handy. It gives you a powerful thumbnail editor you can use to engage prospects immediately. Start by choosing the specific frame(s) you want people to see. Then add subtitles and video captions to boost engagement and increase response rates. Want even more engagement? Overlay your customer’s logo onto the thumbnail to really impress them and drive click rates up.
Once people click through, Sendspark keeps them hooked with custom landing pages. You can populate the landing pages with your logo, branding, and custom text to drive engagement. You can also add custom CTAs that guide viewers towards the next step in one smooth motion.
Loom lets you customize thumbnails and landing pages, albeit with fewer options. By default, you get a random video frame you have no control over. You add text or image overlays to your video thumbnails, either. You can add your own thumbnails on paid plans… But the best way to do that with Loom is to create and upload your own thumbnail. That’s a lot of work!
Loom gives you the ability to create landing pages, but these aren’t built for conversions like Sendspark’s are. You can’t brand them the same way, and the CTA buttons aren’t quite as well-placed.
Another key difference between the two platforms? Sendspark is built for speed and scale. To show you how, let’s look at the next point!
Speed and Scale
Leverage speed and scale with Sendspark
Loom is designed to send 1-to-1 videos. Sendspark is too. But unlike Loom, Sendspark can send personalized videos quickly and at scale with dynamic personalization. Dynamic videos pull placeholders - recipients’ names, companies, and more - from Gmail, LinkedIn, Hubspot, Salesforce, Outreach, and other platforms. Recipients get videos and messages personalized for them. “No” to manual work, “yes” to personalization at scale!
In addition to dynamic videos, you can use Sendspark to record personalized introductions and stitch them with existing videos. This lets you add a personal touch and make viewers feel special without recording long videos from scratch. For example, you can send a demo, sales pitch, or customer testimonial to a dozen recipients… And give each one a quick, 30-second intro to explain how it’s relevant to them. 1-to-1 feel, but you only record the core content once.
Loom also lets you combine videos. But the idea with Loom is more to stitch videos made by different people or at different times. The tool isn’t meant to help salespeople create personalized videos at scale. That being said, if you’re a customer-facing team, Sendspark is the better option. The same applies for dynamic personalization. Sendspark pulls data from dozens of apps using integrations, then uses the same apps to get your videos out at scale. Loom can’t do that for you.
Collaboration Features
Sendspark: the team-friendly choice!
With Sendspark’s Team subscription, every team member gets a personal folder with their own videos. They also get a team library visible to everyone in their workspace. In this team library, you can organize videos in folders for easy access and collaboration. Folders can be split up into - for example - model recordings, videos meant for stitching, and examples of perfect pitches. All team videos are hosted for free on Sendspark’s domain.
Once your team starts sending videos out, you can get analytics that improve team performance. Specifically, you can see which videos convert best, helping identify winning elements and best practices. You can also see which team members are the most active at sending videos. This helps identify which team members need support and education to do better. You can feed all this data into your CRM - Salesforce, HubSpot, Zoho, and more - to guarantee you’re turning the data into actionable insights.
You also get access to the same analytics available to individual Sendspark users. This includes our heat map feature, which shows what people watch and where they close your videos. It also includes customer locations. All of this helps you understand who’s watching your videos - and how they engage with them. 
Compared to Loom, Sendspark offers more analytical data for deeper insights. Loom provides view count, view time, completion rate, and call-to-action click conversion rate. But it doesn't have location data or a heatmap. These extra metrics make Sendspark a better option for gaining valuable analytical data.